Author: Marcia Eppich-Harris
For advertising to work well, you don’t have to have a full story — one with a beginning, middle, end, and a hero. Instead, you need to tap in to the viewers’ shared experiences — our cultural mythologies.
We love paying clients. They pay us—we pay our bills. But every now and then, we find a non-profit that we believe in, and we’re the first to raise our hands to help.
Video creation takes time and expertise that not everyone has. Sure, you can make a video yourself, but if you spend your working hours on creating marketing videos, you won’t have time to do your actual work—running your business!
What does the name “TikiKitchen” have to do with digital media? We get that a lot.