Author: Marcia Eppich-Harris
Where Do You Start? The Creative Brief
When you have a new client, there are lots of ways to get to know their needs. One of the…
Marketing with cultural mythologies
For advertising to work well, you don’t have to have a full story — one with a beginning, middle, end, and a hero. Instead, you need to tap in to the viewers’ shared experiences — our cultural mythologies.
Here I come to save the day! The pro-bono hero
We love paying clients. They pay us—we pay our bills. But every now and then, we find a non-profit that we believe in, and we’re the first to raise our hands to help.
Lights, Camera, TikiKitchen!
Video creation takes time and expertise that not everyone has. Sure, you can make a video yourself, but if you spend your working hours on creating marketing videos, you won’t have time to do your actual work—running your business!
TikiKitchen? But what do you do?
What does the name “TikiKitchen” have to do with digital media? We get that a lot.
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